Kneebone for Marketers

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Kneebone for Marketers - Drive Marketing Performance

Want to make an impact and get noticed?

Marketers today are challenged with;Marketing Performance for Marketers

  • multi-channel product and service distribution,
  • testing the latest marketing method - like Digital Marketing,
  • where do I spend my next marketing dollar?
  • testing and validating many campaigns
  • addressing the rise of Social Media
  • budget allocation and justification,
  • aligning with Sales & the C-Suite
  • understanding the whole picture with a multitude of internal and external sources.

Kneebone Solution

Kneebone's Cross-Marketing platform reaches across all marketing media types helping the Marketer to Visualize,
Analyze, and Plan Marketing Performance across the enterprise or only for a product or channel - its that flexible. 

Kneebone Suscribers can:

  • Calculate Marketing ROI on the fly
  • Get performance insight in days versus weeks or months so you can fail faster during test and learn programs.
  • Create Performance Baselines for any Key Performance Indicator helping you quickly visualize and understand performance with Kneebone's Patented Performance Algorithm
  • See Brand Peformance across all products and drill down to individual products to Visualize, Measure, & Plan Brand Performance.
  • Digital Media Performance across all products and calculate Digital Marketing ROI for a specific campaign and/or timeline.
  • Flyer Performance by Product.  Visualize, Measure, & Plan  product offers, by flyer, by time period to understand  flyer performance drivers and calculate Flyer ROI. In Addition, gain insight to what external conditions are affecting this performance -weather, economic, competitive?

Kneebone's Software-as-Service (SaaS) and pricing model makes it effective for the Marketer to leverage Kneebone and realize the same Kneebone ROI.  Kneebone grows with you.

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Marketing Performance Dashboards

C-Level Dashboard showing marketing performance against plan and all key performance indicators. Also, Marketers dashboard calculating marketing ROI, showing campaign performance, and promotional impacts on product categories

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