Benefits of SaaS

Benefits of Software-as-a-Service (SaaS)

The Kneebone platform is a hosted environment in the cloud.  Our clients enjoy subscription model to this SaaS environment. There are many advantages to this type of service.describe the image

  1. Easy to deploy:  Kneebone clients are up and running in less than 90 days.  By leveraging our domain knowledge and pre-built data model,  building this platform in a traditional BI environment would take at least 3-4 times longer.  
  2. Easy to configure: Kneebone is also familiar with external data such as Neilson making it easy to integrate for our clients. Kneebone has also spent many man years developing marketing domain knowledge and patented IP.
  3. Easy to upgrade and support: When Kneebone provides a software update, everyone gets it automatically with zero IT support.  This provides subscriber access to the latest technologies increasing efficiencies.  Less than 50% of enterprise BI vendors are running current releases and upgrades are very costly.
  4. Easy to access: Also, Kneebone does not require software installed on subscribers desktops. This means Kneebone can be accessed from any internet enabled computer or mobile device 24/7 anywhere in the world.
  5. Easy to buy with Lower Total Cost of Ownership (TCO): Faster time to market lowers costs.  Kneebone is up and running with limited or no IT involvement reducing internal costs for hardware, software, maintenance, IT resources, project management and more. 
  6. Easy to use: Kneebone is built for Marketers - Marketers are serviced by Kneebone engagement managers and do not rely on internal IT bandwidth & prioritizations. Kneebone's meta data (business terminology) is customized to each client so subscribers recognize the business terms they use every day.

Aberdeen Report: SaaS BI: The Compelling Economics of Cloud-based Analytics

In this report David White discusses the benefits of Cloud BI.  Some of the key findings include:

  • SaaS solutions can be financed as an ongoing expense vs. a capital expenditure - [this is good for marketing departments that don't usually have capital spend]
  • SaaS BI customers saved 40% per user using their solution

You can download this report HERE.