Kneebone ROI

Calculate Kneebone ROI for you!

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"The value create for us by Kneebone has significantly surpased our expectations & our business case," SVP Marketing

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Kneebone customers get up to 40% in new marketing effectiveness, an 80% reduction in reporting cycles, a 300%+ yearly Kneebone ROI, and start realizing these benefits in less than 90 days.

Kneebone customers realize a 50-75% reduction in time to market versus internally built systems. This gives you a faster ROI on Marketing Performance Management. With Kneebone Marketers can focus on competitive advantage and improving marketing performance.

ROI

Proprietary Data Model:

Kneebone’s proprietary data model, combined with years of experience in dealing with marketing data, means we can quickly deliver on your business requirements with seamless internal & external data integration reducing requirements gathering costs and IT development cycles. <more>

Increase Marketing Efficiencies & Performance

Kneebone customers are able to understand marketing impact weeks and even months sooner compared to traditional methods.  Having this information sooner allows marketers to apply funds to marketing programs that are working and stop investing in programs that are not, thus, Kneebone customers can see an increase in marketing effectiveness of 20-40%.

  • Ability to have a consolidated view at control versus test across all lines of business & calculate ROI on the fly!
  • Use the patented “Blue Line Baseline” to spot performance easily, are you underperforming or are you over performing, and what is the impact to your business
  • Ability to analyse campaigns quickly to realize stop/loss marketing (ability to stop ineffective campaigns)
  • Shorten post campaign analysis timelines by up to 70% allowing agile marketing to realize increase performance.
  • Data Management has been taken off the responsibilty of the marketer increasing FTE effeciency and automation speeds up data delivery by up to as fast as daily!
  • Ability to look across all marketing investements (single platform) to see what's working and what is not allowing agile marketing
  • Data confidence increases through automation
  • Flexibility to scale across business silos.

Software-as-a-Service

Kneebone’s Software-as-a- Service (SAAS) business model allows customer to be up and running within 6 weeks.  Faster time to market means faster Return on your investment.  Kneebone SaaS offering reduces your upfront costs in IT, hardware, project management, software, and FTE. Subscribers can access the Kneebone system from any computer or mobile device from anywhere with minimal IT support and maintenance.   Additionally, users have immediate access to the latest Kneebone software innovations and easily address user scalability.